Duro Olowu for JCPenney Launches

how to wear prints Duro Olowu is known for his heavily printed garments and that’s exactly what the U.K. based designer is bringing to JCPenney. The jcp line features the same tribal, checkered and chevron prints, but not the high end price tag associated with the designer’s usual line. With clothes, accessories and home items ranging from $10 to $100, this really is an affordable designer collaboration.

The collection hits stores on Friday and it’s right on time as prints are still going strong and quite a few pieces embrace the hot new color combo of black and white.

black and white combo, black and white trend duro olowu for jcpenney, looking fly on a dime and jcpenney Mixing prints is super easy as long as the colors compliment one another, but if you’re someone who’s afraid of a busy print, don’t be discouraged. Pairing one of the tops with neutral pants or jeans would create a fun look. And accessories are always an effortless {and affordable!} way to inject a trend and the Duro collection features plenty of handbags to do so.

designer collaboration, jcpenney designer collaboration duro olowu for jcp What I really love about this collection is that it has pieces for the woman who wants a sheath dress for the office, a girl who need an easy breezy maxi dress for a day of brunch and shopping or a summer wedding appropriate a-line dress.

printed dress, summer dress maxi dress, looking fly on a dime The Duro Olowu for JCPenney collection launches on Friday, March 1 at JCPenney stores and online. And if you can’t wait to get your hands on the Duro line but want a piece of designer action, check out JCPenney for the Pearl by Georgina of Marchesa line. Tons of organza, ruffles and lace.

Is this a designer collaboration you plan to check out? What pieces do you have your eyes on?

5 Comments
  • Alex
    Posted at 08:34h, 27 February Reply

    I love the first black and white dress and the green maxi. So cute!

  • Danielle
    Posted at 08:41h, 27 February Reply

    jcp is definitely stepping their style game up. I likey 🙂

  • carmen
    Posted at 11:15h, 27 February Reply

    Need everything. Now.

  • Budget Chic
    Posted at 12:46h, 01 March Reply

    I just bought a few pieces. HOpe they look and FEEL great in person.

  • Tracy
    Posted at 06:32h, 02 March Reply

    I actually don’t care for most of the pieces shown here, EXCEPT for the the dress the woman with the big round sunglasses is wearing – that one I would wear!

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